First, build a brand image
Outdoor advertising projector lamp to do advertising can generally rely on the relevant surrounding environment, huge embodiment space, excellent creative design, to convey to the audience never forget the shock.It should be said that the appropriate outdoor media itself is active and positively related to the commodity brand image.Advertisers aiming at such results are simply available in a wide range of categories.This will, of course, the media funds and into the area appropriate high request, and generally it also depends on a long time (1 year) advertising, outdoor advertising projector propaganda and other style of outdoor advertising, can produce the effect is not immediately feedback, he needs a cycle and continuous spread.
Second, preferential information release, to achieve rapid consumption, to attract potential consumer customers
Projection the preferential information of some products to achieve the rapid consumption of potential customers, quickly provide the consumption of low volume goods, trigger customer consumption desire through advertising, and play a prompt and guidance effect on customers' brand selection.Fast reversal costs are perfect for such media promotion.But the key of this selection success, is the perfect and with the policy customer spend places abundant close to the network.The aforementioned large supermarkets, gas stations and other media are therefore media networks for different policy groups; such media investments are generally short-term (1 month-1 year) advertising activities that change with the commodity sales cycle.
Third, outdoor advertising projector lamp to provide exposure channels for new products listed
Every brand is the most important time, is a new products need to be listed, outdoor advertising products provide product exposure channels, and minimize exposure cost, product exposure has always been an important strategic brand, and every brand in overcome problem, new exposure channels, but the effect and cost is not proportional, using outdoor advertising lamps for new exposure, both in cost and effect can achieve the effect can exceed your expectations.